Imagine merging your professional skills with your deepest passions—Weston Davis has done just that. As a digital marketing freelancer with a love for martial arts, Weston shares his journey from the hospitality industry to a life of location independence. Inspired by Tim Ferriss’ “Four Hour Workweek,” he reveals how he carved out a niche in SEO and content creation while building a martial arts website that offers enthusiasts trusted guidance and generates income through affiliate marketing. This episode promises to teach you the art of blending personal interests with professional expertise for success.
Crafting a website from scratch is no small feat, yet Weston managed to overcome numerous challenges. We explore his strategic approach to developing content that not only captivates readers but also drives affiliate revenue. THis episode underscores the delicate balance between creative vision and the business rules set by platforms like Amazon Associates. Weston also talks about his unique strategy of incorporating martial arts performances into his marketing plan, demonstrating his competitive edge in the digital space.
Weston’s story is a testament to the power of adaptability in a rapidly changing world. As AI disrupts traditional digital landscapes, Weston emphasizes the necessity of quality content and continuous learning to stay relevant. He opens up about the personal challenges of balancing career ambitions with family responsibilities while offering valuable insights for freelancers and entrepreneurs on achieving self-reliance and work-life balance. Join us for a conversation that not only explores the fusion of digital marketing and martial arts but also provides a roadmap for aspiring professionals seeking fulfillment and freedom.
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Digital Marketing and Martial Arts Blend
Alex
0:00
Welcome
back
to
the
Remote
Work
Life
podcast
.
I'm
your
host
,
alex
Wilson-Campbell
,
and
today
we've
got
a
really
exciting
guest
with
us
.
Weston
Davis
is
a
location-independent
freelance
digital
marketer
who
has
worked
with
a
diverse
range
of
businesses
.
Weston
has
a
passion
for
helping
businesses
grow
organic
web
traffic
and
attract
more
customers
through
strategic
content
.
But
what's
even
more
fascinating
is
Weston's
unique
side
project
his
deep
involvement
in
the
martial
arts
community
.
Through
his
writing
,
weston
shares
insightful
articles
on
martial
arts
,
offering
guidance
for
those
looking
to
make
informed
choices
about
their
training
,
while
also
diving
into
real
world
self-defense
strategies
and
sharing
inspiring
martial
arts
stories
.
Today
we're
going
to
hear
about
how
Weston
blends
his
marketing
expertise
with
his
passion
for
martial
arts
and
the
valuable
lessons
he's
learned
from
both
fields
.
Weston
begins
by
talking
about
how
he
started
out
in
content
creation
.
Weston Davis
1:00
In
school
I
majored
in
business
and
after
university
I
did
a
lot
of
hospitality
work
because
I
had
this
wonderful
idea
of
traveling
the
world
and
living
an
adventurous
life
by
working
on
a
cruise
ship
.
And
then
,
a
couple
of
years
before
COVID
made
it
cool
,
I
became
interested
in
remote
work
after
reading
Tim
Ferriss'
Four
Hour
Workweek
and
began
a
long
career
transition
into
a
digital
marketing
role
.
At
first
I
wasn't
quite
certain
what
I
wanted
to
do
and
no
one
would
hire
me
because
I
had
no
digital
experience
.
At
that
point
,
All
of
my
jobs
had
been
in
hospitality
,
so
I
had
to
volunteer
and
freelance
,
slowly
but
steadily
,
earning
like
minimum
wage
,
then
more
money
,
and
experimenting
with
different
sorts
of
digital
marketing
,
to
find
my
way
.
At
this
point
,
I
am
a
digital
marketer
with
three
years
of
experience
.
My
specialties
are
in
on-page
SEO
and
writing
website
content
,
and
I'm
refining
those
skills
all
the
time
.
At
this
point
,
I
have
developed
a
wide
variety
of
skills
,
all
geared
around
building
,
promoting
and
then
monetizing
website
content
.
Alex
2:07
I'm
intrigued
to
know
more
about
your
business
and
work
,
so
tell
me
more
about
that
and
how
long
you've
been
running
it
for
.
Weston Davis
2:13
I've
been
freelancing
and
volunteering
for
about
five
years
,
but
I
started
officially
freelancing
about
three
years
ago
,
when
I
became
a
full-time
digital
marketing
freelancer
,
and
over
the
course
of
those
three
years
I've
assisted
eight
small
businesses
in
a
variety
of
different
digital
marketing
tasks
,
but
over
time
I've
steadily
focused
more
and
more
towards
SEO
and
blog
content
.
At
this
point
,
though
,
right
now
I
am
developing
a
new
business
.
I
have
built
my
own
website
all
about
martial
arts
and
helping
people
make
inherent
martial
art
choices
.
I'm
monetizing
it
with
affiliate
marketing
,
so
like
promoting
different
products
that
people
will
need
if
they
choose
to
join
,
let's
say
,
mixed
martial
arts
or
taekwondo
.
I've
been
at
this
for
about
six
months
and
the
website
is
progressing
very
quickly
.
It's
definitely
hitting
some
really
good
early
metrics
that
show
that
probably
in
two
years
time
it
will
be
a
decent
side
source
of
income
?
Alex
3:12
What
inspired
you
to
be
location
independent
with
your
work
?
Weston Davis
3:16
Wow
.
So
this
question
actually
cuts
pretty
deep
into
my
why
.
When
I
was
a
little
boy
,
when
I
was
asked
what
I
wanted
to
grow
up
,
I
would
always
say
I
want
to
grow
up
.
I
would
always
say
I
want
to
be
an
adventurer
,
like
the
people
I
saw
in
movies
,
read
about
in
books
or
played
in
video
games
.
And
of
course
,
everyone
thought
it
was
ridiculous
because
no
one
could
do
that
.
When
they
grew
up
they
have
to
be
policemen
or
doctors
or
stuff
like
that
,
and
I
was
confused
about
my
life
for
a
while
.
Weston Davis
3:40
But
when
I
became
an
adult
I
had
an
epiphany
and
realized
that
actually
I
could
be
an
adventurer
.
I
just
had
to
find
a
way
of
making
money
while
doing
it
.
And
at
first
I
thought
the
best
way
of
going
about
that
would
be
working
on
cruise
ships
,
and
it's
not
a
bad
lifestyle
.
But
after
I
learned
about
remote
work
and
the
location
independence
that
comes
with
it
,
I
realized
that
was
a
better
avenue
.
And
what
it
really
all
boils
down
to
is
I
fundamentally
believe
that
the
true
currency
of
life
isn't
money
.
Weston Davis
4:09
It's
the
experiences
we
have
.
Once
we
are
old
and
can't
move
any
longer
and
we
reflect
back
on
our
life
.
We're
going
to
reflect
on
the
things
we
did
and
the
things
we
did
not
do
.
We
only
have
one
life
and
we
have
a
limited
amount
of
time
and
I
do
not
want
my
life
to
be
boring
.
I
want
it
to
be
locational
independence
,
so
that
I
can
have
a
wide
variety
of
experiences
with
different
people
in
different
places
.
I
also
believe
that
location
independence
creates
a
wide
variety
of
lifestyle
opportunities
,
like
taking
a
strong
currency
from
one
region
and
bringing
it
to
a
less
expensive
region
.
Weston Davis
4:45
Or
alternatively
and
I
think
this
is
something
I
want
to
explore
and
it's
starting
to
come
about
business
opportunities
.
We
live
in
a
time
period
where
people
are
able
to
live
in
a
way
they've
never
been
able
to
live
before
,
and
we're
only
beginning
to
start
to
see
the
businesses
opportunities
that
are
going
to
come
out
of
that
.
Alex
5:07
Why
inspired
you
to
start
this
particular
type
of
business
.
Weston Davis
5:09
Okay
,
so
for
this
question
,
I'm
going
to
speak
about
my
martial
arts
website
,
Path
of
Martial
Arts
,
which
is
designed
to
help
people
make
informed
choices
in
the
martial
arts
they
study
.
And
,
being
straight
up
,
I
got
into
this
niche
for
selfish
reasons
,
for
my
own
personal
development
.
At
this
point
in
my
reasons
,
for
my
own
personal
development
At
this
point
in
my
career
,
I've
learned
a
lot
about
SEO
,
I've
learned
a
lot
about
how
to
write
blog
posts
and
I've
also
learned
a
lot
about
affiliate
marketing
.
So
what
that
means
is
I
know
how
to
build
websites
,
I
know
how
to
market
them
and
I
now
know
how
to
monetize
them
.
And
while
I'm
looking
for
new
full-time
work
to
really
refine
my
skill
set
just
a
little
bit
more
,
I
built
my
own
website
,
partly
as
a
way
to
make
a
side
income
,
but
also
as
a
way
to
develop
my
skills
and
constantly
practice
SEO
,
copywriting
,
web
design
,
graphic
design
,
podcasting
.
Weston Davis
5:59
I
make
audio
blogs
on
my
articles
all
these
skills
and
the
reason
I
chose
this
niche
is
I
did
an
audit
of
all
of
my
interests
and
the
ones
I
wanted
to
write
about
the
most
were
either
very
competitive
or
the
search
intent
for
those
topics
was
murky
.
It's
like
I
wanted
to
write
about
how
to
live
a
good
life
and
how
to
develop
better
careers
,
but
if
you
search
stuff
like
lifestyle
,
you're
going
to
find
a
whole
bunch
of
articles
about
how
to
decorate
your
house
and
Thanksgiving
,
so
it's
very
confused
.
But
I
got
to
martial
arts
,
which
I
have
a
background
in
.
I
did
about
10
years
of
training
in
Taekwondo
and
I'm
currently
training
in
Brazilian
Jiu
Jitsu
and
Muay
Thai
.
I've
also
trained
in
karate
and
capoeira
and
I
looked
at
that
and
it's
a
very
popular
topic
,
as
you
could
imagine
.
Weston Davis
6:45
But
from
a
web
search
perspective
like
Google
,
it's
extremely
uncompetitive
and
I'm
like
this
is
a
fantastic
playground
to
practice
my
skills
.
I
can
write
and
practice
my
abilities
for
SEO
,
copywriting
and
such
in
this
uncompetitive
environment
where
I
can
get
some
easy
wins
and
be
motivated
through
the
learning
experience
.
And
as
I've
gone
along
,
I've
become
much
more
nerdy
about
martial
arts
and
all
the
various
aspects
of
it
and
I
really
do
see
that
I
am
filling
a
niche
.
I
do
a
lot
of
research
for
my
topics
different
gear
,
which
martial
arts
are
effective
for
self-defense
or
which
martial
arts
are
best
for
kids
and
a
lot
of
the
articles
I
see
are
very
low
quality
.
They're
written
by
people
who
are
better
martial
arts
than
me
,
like
their
dojo
owners
.
But
the
dojo
owners
don't
know
how
to
write
good
content
.
They
don't
know
how
to
make
well-optimized
websites
that
are
easy
on
the
eyes
,
easy
to
read
,
that
load
quickly
,
and
I'm
really
seeing
that
I'm
actually
filling
a
big
gap
in
the
market
by
creating
well-researched
,
informed
,
easy
to
read
articles
about
martial
arts
.
Alex
7:53
How
did
you
identify
the
niche
for
your
products
or
services
?
Weston Davis
7:57
I
answered
this
in
the
previous
question
,
but
I'll
go
a
little
bit
more
in
depth
.
As
I
mentioned
,
I
did
an
audit
of
all
of
my
interests
for
what
I
would
like
to
build
a
blog
about
,
and
I
determined
,
using
SEO
tools
like
Ahrefs
,
that
the
not
just
one
martial
art
,
but
the
entire
topic
of
martial
arts
,
like
all
martial
arts
.
On
Google
,
the
search
,
it's
very
popular
,
they're
very
popular
to
search
,
but
they're
very
uncompetitive
.
Like
you
,
do
not
have
to
have
too
many
backlinks
to
rank
high
for
those
keywords
.
Now
,
digging
a
little
deeper
than
that
,
what
I
would
recommend
to
someone
who's
listening
to
this
podcast
if
you're
considering
starting
a
business
,
I
think
it's
worthwhile
to
write
down
all
of
your
interests
,
everything
you
are
passionate
about
or
at
least
moderately
interested
in
,
or
maybe
you
had
experience
in
it
.
I
mean
,
for
me
,
martial
arts
was
something
I
did
as
a
kid
and
I
hadn't
done
it
for
like
I
.
The
last
time
I
attended
a
martial
arts
dojo
before
I
started
my
new
website
was
eight
years
ago
.
It's
something
that
was
in
the
back
of
my
mind
.
You
know
I
wasn't
thinking
about
all
the
time
.
Only
when
I
like
dance
or
practice
doing
like
weapon
performances
do
I
really
channel
that
martial
arts
,
energy
.
So
I'd
really
recommend
writing
out
all
of
your
skills
and
as
you
do
research
.
Weston Davis
9:13
You
want
to
look
into
domain
names
.
You
want
to
look
into
how
competitive
the
topics
you
want
to
write
about
.
Are
you
want
to
do
research
on
advertising
?
Is
there
money
if
you
were
to
advertise
the
?
Are
you
want
to
do
research
on
advertising
?
Is
there
money
if
you
were
to
advertise
the
keywords
on
the
topic
you're
interested
in
?
Do
research
into
the
sort
of
products
that
you
could
promote
.
Weston Davis
9:33
I'm
very
big
in
affiliate
marketing
and
I
did
a
lot
of
research
into
various
products
like
punching
bags
or
boxing
gloves
or
mouthguards
that
I
could
promote
on
my
website
and
get
a
commission
if
someone
bought
those
products
through
my
links
.
So
I
would
really
recommend
,
as
you
audit
your
niche
,
you
come
up
with
your
interests
,
you
do
a
lot
of
research
to
see
how
competitive
they
are
,
if
they
could
be
monetized
effectively
,
and
as
you
choose
a
domain
name
,
pay
very
close
attention
to
are
there
other
businesses
that
use
similar
domain
names
?
If
you
search
that
domain
name
,
are
you
competing
with
big
businesses
like
Amazon
or
Apple
?
If
you
were
going
to
name
your
business
I
don't
know
,
apple
buys
Apple
store
or
whatever
like
that
you'd
be
competing
with
Apple
.
For
that
you
want
to
be
careful
of
those
things
.
There's
a
lot
of
research
that
goes
into
choosing
your
niche
.
Alex
10:25
How
did
you
attract
your
first
clients
or
customers
?
Weston Davis
10:29
Okay
,
so
I'm
going
to
speak
very
briefly
about
my
volunteering
experience
and
my
freelance
experience
,
but
then
we
can
talk
about
my
website
.
At
the
beginning
,
when
I
was
making
the
transition
into
remote
work
,
I
had
to
volunteer
.
I
had
to
reach
out
to
people
on
in
topics
I
was
interested
in
.
I
was
really
interested
in
remote
work
.
So
I
just
joined
all
the
remote
work
forums
and
met
people
and
spoke
with
people
and
offered
to
help
however
I
can
,
and
that
gained
me
some
early
experience
.
It
also
gained
me
some
like
I
would
do
some
tasks
and
try
new
things
and
some
of
them
I'm
like
,
oh
,
this
is
fun
or
oh
,
I'm
good
at
and
you
?
I
also
got
some
early
testimonials
out
of
that
and
I
met
my
first
real
client
through
that
and
yeah
,
so
at
the
start
,
if
you're
doing
a
career
transition
,
you're
probably
going
to
have
to
volunteer
and
then
work
for
minimum
wage
and
then
go
up
from
there
Switching
to
my
website
,
which
is
a
totally
different
business
model
.
Weston Davis
11:25
So
from
a
website
perspective
,
I
am
now
,
in
six
months
,
sold
about
$200
worth
of
products
on
Amazon
and
different
martial
arts
websites
.
I
know
how
to
do
affiliate
marketing
where
,
basically
,
I
join
the
program
,
the
affiliate
program
of
different
companies
where
I
promote
their
products
through
links
that
have
my
unique
tracking
code
.
And
if
a
person
reads
one
of
my
articles
about
,
let's
say
,
boxing
gloves
or
coupons
,
which
is
a
sort
of
martial
arts
self-defense
weapon
,
and
they
buy
it
,
and
they
buy
a
product
off
of
the
links
that
I'm
sharing
on
that
page
,
I
get
some
commissions
.
So
,
as
I
said
at
this
point
,
I
made
about
$200
in
six
months
.
I
got
to
be
more
accurate
.
I've
sold
$200
worth
of
products
in
six
months
,
which
is
pretty
good
for
a
start
,
but
the
commission
I'm
getting
is
they
were
from
three
to
10%
,
so
I've
actually
made
probably
about
$30
.
But
as
a
website
increases
in
traffic
and
backlinks
and
such
those
about
somebody
increase
quickly
,
a
lot
of
website
builders
can
make
six
figures
off
of
a
website
or
multiple
websites
,
and
that's
the
path
that
I'm
on
now
.
Alex
12:35
What
steps
did
you
take
to
launch
the
business
?
Weston Davis
12:38
All
right
.
So
,
talking
about
my
martial
arts
website
,
I
mentioned
this
a
little
bit
in
a
previous
question
,
but
I
audited
my
niche
.
I
did
a
lot
of
research
on
the
domain
name
,
because
that
is
so
important
.
Your
domain
name
really
is
your
identity
and
you
want
to
make
sure
that
it's
unique
.
You
want
to
examine
the
ground
upon
which
you
build
,
like
I
should
my
.
I
think
my
first
name
was
like
your
martial
arts
journey
.
I
chose
that
domain
name
.
No
one
had
it
,
but
then
I
searched
and
I
saw
that
there
was
another
YouTube
channel
,
a
very
popular
and
established
one
,
called
Journey
of
Martial
Arts
,
and
I
would
be
competing
with
it
and
it
could
cause
me
liability
issues
where
our
brands
would
get
confused
with
each
other
and
they
might
send
me
nasty
emails
.
I
just
saw
all
of
this
and
I'm
like
,
oh
shit
,
I
got
to
change
my
name
,
so
I
went
with
Path
to
Martial
Arts
and
I
realized
that
with
that
name
,
it
evokes
the
spirit
I'm
trying
to
get
of
make
informed
martial
arts
choices
while
also
having
,
if
you
search
,
path
to
Martial
Arts
,
I'm
really
competing
with
a
couple
of
forums
for
the
first
spot
on
Google
,
so
that's
fertile
ground
.
Overcoming Challenges in Website Creation
Weston Davis
13:41
After
that
,
I
signed
on
with
WordPress
,
and
WordPress
is
a
wonderful
CMS
to
build
your
website
with
,
because
I
was
a
novice
with
WordPress
up
like
the
way
I
wanted
to
,
or
structure
the
website
the
way
I
wanted
to
,
and
they
walked
me
through
how
to
do
it
.
And
by
walking
me
through
how
to
do
it
,
they
were
teaching
me
how
to
build
websites
.
And
at
this
point
I
built
two
beautiful
websites
using
those
lessons
.
I
built
two
beautiful
websites
using
those
lessons
.
Weston Davis
14:24
After
that
,
I
think
the
first
thing
I
did
was
I
targeted
a
topic
martial
arts
weapons
.
I
targeted
it
one
because
that's
where
I've
had
a
lot
of
martial
arts
experience
.
I
know
my
martial
arts
weapons
very
well
.
I
do
a
lot
of
dance
performances
with
martial
arts
weapons
and
I
also
knew
that
I
could
market
those
affiliate
products
training
staves
or
even
real
staves
,
or
training
swords
or
real
swords
.
I
started
with
that
and
then
after
that
,
I
created
a
content
plan
where
I
said
,
okay
,
I
want
to
create
topics
on
what
are
the
best
martial
arts
for
self-defense
.
So
I'm
going
to
structure
it
as
a
tier
list
and
I
might
do
a
martial
arts
industry
report
or
talk
about
what
is
the
best
martial
arts
for
kids
or
martial
arts
gear
.
And
I
haven't
written
all
this
yet
.
I've
written
probably
half
of
what
I
just
said
,
Because
what
I'm
realizing
now
is
all
of
this
stuff
is
important
for
different
reasons
,
but
I
have
to
prioritize
certain
things
.
Weston Davis
15:18
Right
now
I'm
prioritizing
articles
about
martial
arts
equipment
,
because
it
means
that
I'm
creating
more
affiliate
links
to
martial
arts
products
on
my
website
and
once
I
write
all
of
those
articles
,
I'm
going
to
any
article
I
write
about
mixed
martial
arts
.
I
could
post
advertisements
to
martial
arts
MMA
gloves
or
MMA
boxing
pads
.
It
allows
me
to
monetize
my
full
website
by
writing
those
articles
.
My
next
step
after
that
is
going
to
be
pursuing
backlinks
,
because
right
now
,
my
website
has
no
backlinks
and
it's
still
on
page
two
or
even
four
or
six
for
a
lot
of
the
searches
I'm
going
for
.
Even
though
it's
an
uncompetitive
niche
,
it's
very
important
for
me
to
reach
out
to
other
martial
arts
creators
or
communities
or
stuff
like
that
,
and
encourage
them
to
link
to
my
content
.
So
that's
going
to
be
the
next
major
step
,
did
you
?
Alex
16:11
face
any
challenges
in
the
startup
phase
and
,
if
so
,
how
did
you
overcome
them
?
Weston Davis
16:16
Oh
,
my
God
,
have
I
faced
challenges
over
the
past
six
months
,
oh
Lord
.
I
came
into
this
and
I
came
into
this
from
a
strong
position
.
I'd
been
writing
website
content
for
years
.
I'd
had
victories
.
I'd
gotten
blog
posts
to
rank
a
page
one
at
at
this
point
.
I
managed
an
affiliate
program
for
safety
wing
.
I
learned
from
the
very
best
affiliate
marketers
in
the
travel
industry
in
that
job
,
so
I
came
in
very
strong
.
But
I
still
faced
huge
challenges
over
the
past
seven
months
.
Weston Davis
16:48
I
think
I've
already
mentioned
that
the
domain
name
was
a
struggle
.
I
had
to
learn
a
lot
about
how
to
choose
a
good
domain
name
and
make
sure
that
it's
going
to
have
great
potential
for
the
long
term
.
I
had
to
learn
how
to
build
WordPress
websites
,
and
I
think
I
mentioned
that
WordPress
thankfully
has
this
excellent
assisted
service
where
you
can
work
with
happiness
engineers
and
they
will
walk
you
through
step-by-step
how
to
do
,
how
to
write
blog
posts
or
how
to
structure
your
website
just
the
way
you
want
,
and
if
you
really
don't
know
how
to
do
it
,
they'll
help
you
do
it
.
But
I
never
let
them
do
it
for
me
.
I
said
you
show
me
how
to
do
these
things
,
walk
me
through
it
,
but
I
will
do
it
and
by
doing
that
,
I
went
from
being
a
novice
in
WordPress
to
actually
being
a
pretty
advanced
user
in
about
six
months
.
Weston Davis
17:36
Affiliate
marketing
man
.
It's
a
beautiful
business
model
,
but
it
comes
with
a
lot
of
hurdles
,
like
,
for
example
,
amazon
has
very
strict
rules
about
its
affiliate
marketing
.
You
can't
copy
paste
images
.
You
have
to
use
API
HTML
to
get
images
from
them
.
At
this
point
,
with
the
Amazon
associates
program
I
had
I
learned
that
joining
affiliate
programs
often
takes
like
days
or
even
weeks
,
and
I
want
to
write
content
like
right
now
.
I
learned
about
affiliate
networks
where
you
can
join
like
multiple
companies
at
once
just
through
that
one
application
,
and
that
was
a
big
time
saver
.
It
definitely
got
me
,
and
also
it
got
me
access
to
some
of
the
best
companies
that
I
wanted
to
market
their
products
anyways
,
that's
how
I
found
out
about
that
.
Going
forward
,
I
think
joining
affiliate
networks
would
save
me
a
lot
of
time
and
energy
Also
with
affiliate
marketing
,
there's
compliance
issues
and
saved
me
a
lot
of
time
and
energy
.
Weston Davis
18:30
Also
with
affiliate
marketing
,
there's
compliance
issues
and
I'm
a
bit
of
a
perfectionist
.
I
love
.
I've
really
enjoyed
building
my
website
and
writing
my
content
because
it's
like
building
a
house
for
me
and
I
enjoy
the
artistry
of
building
a
website
.
So
where
I'm
going
with
this
is
balancing
the
artistry
I
have
in
my
mind
with
these
rules
is
really
hard
and
it's
very
satisfying
to
break
through
those
walls
at
the
end
.
But
it's
like
there
have
been
a
couple
weeks
or
even
a
few
months
where
I
was
just
banging
my
head
against
walls
,
trying
to
figure
out
how
to
balance
the
rules
and
limitations
that
these
programs
were
forcing
on
me
with
my
artistic
sense
of
how
I
want
these
articles
to
look
.
And
it
really
just
takes
a
lot
of
talking
to
tech
support
and
a
lot
of
research
and
a
lot
of
practice
and
a
lot
of
learning
to
make
that
happen
.
But
I've
recently
broken
through
some
major
walls
and
the
content's
flowing
swimmingly
right
now
,
so
I'm
so
happy
about
that
.
Weston Davis
19:27
And
the
last
thing
is
writing
.
I
grew
up
being
very
proud
of
my
large
vocabulary
.
I
was
taught
how
to
write
long
form
essays
in
English
class
and
then
I
get
into
sales
and
business
positions
and
writing
positions
and
realize
,
wow
,
no
one
wants
to
hear
me
talk
about
all
the
details
or
jabber
,
jabber
,
jabber
about
this
or
that
.
They
want
me
to
keep
it
short
and
simple
,
not
keep
it
long
and
lengthy
.
And
as
I
was
writing
,
I
would
write
these
very
long
,
very
detailed
articles
that
even
if
I
made
them
visually
stylized
,
they
could
be
very
dense
.
The
way
I
got
around
that
was
I
spoke
with
,
I
found
mentors
.
I
was
very
fortunate
to
connect
with
the
head
of
content
at
SEMrush
and
I
paid
him
for
consultation
calls
to
advise
me
on
how
to
write
my
content
better
and
get
to
value
faster
,
and
his
advice
definitely
helped
me
.
So
reaching
out
to
mentors
was
good
and
I
also
learned
something
great
If
I
write
a
really
long
blog
post
,
yeah
,
that
blog
post
by
itself
is
a
very
bad
thing
,
but
it's
actually
an
opportunity
to
turn
the
topic
into
a
content
pillar
when
,
if
I
write
about
every
martial
art
and
how
it
ranks
for
self-defense
on
the
A
to
F
tier
,
I
can
actually
create
sub-articles
for
each
martial
art
explaining
why
they
are
ranked
the
way
they
are
,
and
then
briefly
link
you
know
,
briefly
summarize
that
in
the
main
article
and
link
to
it
and
instead
of
having
one
extremely
long
,
extremely
dense
post
,
I
now
have
16
concise
,
connected
,
interlinked
posts
.
Weston Davis
21:04
That
increases
my
SEO
.
So
those
are
some
of
the
challenges
I've
dealt
with
in
the
past
seven
months
and
it's
been
a
really
great
learning
journey
,
frankly
.
But
oh
my
God
,
if
I
tell
you
,
if
I
had
hair
,
I
would
have
pulled
it
out
a
few
times
.
Alex
21:18
What
marketing
strategies
have
been
most
effective
for
you
to
grow
your
client
base
or
grow
your
customers
?
Weston Davis
21:24
At
this
point
with
my
website
.
It
is
all
organic
.
There
are
a
couple
of
friends
,
especially
in
the
martial
arts
sphere
,
who
I
share
my
content
with
,
to
get
their
opinions
,
but
I
have
to
say
that
for
the
most
part
,
I
write
the
articles
,
I
index
the
articles
,
I
make
sure
that
they
are
as
well
written
as
I
possibly
can
,
and
one
of
the
beautiful
things
about
websites
is
I
can
update
them
to
make
them
better
written
and
more
stylized
to
attract
more
attention
.
And
,
following
my
SEO
playbook
,
in
the
past
six
months
I've
gone
from
zero
monthly
traffic
to
over
150
visitors
a
month
,
which
is
a
good
start
.
In
my
experience
with
SEO
,
I
know
that
probably
in
a
year
,
by
the
end
of
the
year
,
especially
if
I
keep
going
at
the
rate
I'm
going
or
increase
the
amount
of
content
I'm
going
at
,
which
is
actually
very
possible
now
that
I've
built
a
lot
of
the
systems
that
were
slowing
me
down
,
I'm
confident
that
I
could
get
a
thousand
views
and
monthly
visitors
and
probably
by
two
years
that
number
could
go
to
5,000
or
above
,
depends
how
hard
I
work
,
and
I'm
working
pretty
hard
.
So
I
think
I
could
go
above
5,000
in
two
years
,
but
that's
all
organic
Remote Work and Business Management
Weston Davis
22:34
.
Weston Davis
22:34
One
strategy
that
I'm
mulling
around
in
my
mind
right
now
and
I'm
about
to
implement
it
is
I
do
these
dance
performances
with
martial
arts
weapons
or
using
martial
arts
techniques
and
I'm
thinking
that
I
will
create
a
section
on
my
website
where
I
will
integrate
YouTube
videos
of
me
doing
these
dances
and
promote
the
products
that
I'm
using
.
Weston Davis
22:52
If
I'm
doing
a
staff
dance
,
I
can
promote
the
staff
,
but
I
think
it
also
creates
another
marketing
avenue
and
also
an
element
of
virality
where
I
can
dress
up
as
Saitama
from
One
Punch
man
and
do
some
martial
arts
stuff
,
or
dress
up
as
Fade
Rothman
and
do
like
dancing
with
knives
or
stuff
like
that
to
draw
in
a
more
casual
,
interested
crowd
who
might
then
check
out
the
highly
informative
,
no-nonsense
martial
arts
articles
that
I've
written
.
So
that's
another
avenue
to
get
backlinks
.
That's
going
to
be
a
major
thing
for
me
and
I'm
on
that
end
.
I'm
thinking
that
I'm
going
to
have
to
do
some
community
work
,
where
I'm
going
to
have
to
join
martial
arts
communities
and
develop
relationships
with
different
martial
arts
businesses
so
that
they
promote
me
,
and
that's
a
very
important
element
of
my
marketing
,
because
without
backlinks
my
web
pages
their
growth
is
going
to
be
capped
what
sets
you
apart
from
your
competitors
In
the
martial
arts
sphere
.
Weston Davis
23:47
I
would
say
that
if
you
look
at
videos
on
YouTube
or
TikTok
,
the
topic
of
martial
arts
is
competitive
.
You
definitely
could
tell
an
amateur
from
someone
who's
like
a
professional
fighter
in
MMA
or
a
sword
master
who
could
cut
through
three
watermelons
in
one
slice
.
You
know
what
I
mean
,
but
in
web
search
it's
a
lot
simpler
,
and
that's
the
primary
arena
where
I'm
competing
right
now
.
I
believe
I
only
have
truly
four
businesses
that
I
would
truly
consider
real
competitors
to
myself
.
My
most
of
my
competitors
are
dojo
owners
and
martial
arts
martial
artists
,
mma
fighters
.
They
have
a
lot
of
experience
.
They
are
.
They're
almost
certainly
better
fighters
than
I
am
.
They
are
less
rusty
.
They've
trained
longer
.
They
probably
trained
students
I've
never
trained
any
students
so
they
have
the
advantage
of
having
more
experience
and
more
skill
as
a
martial
artist
.
My
advantages
,
though
,
is
that
they
are
terrible
writers
,
generally
speaking
,
and
they're
even
worse
with
web
design
and
seo
.
If
you
look
at
most
of
the
ranking
articles
for
what
is
taekwondo
,
or
what
is
its
history
?
Or
is
it
good
for
kids
,
or
is
it
good
for
self-defense
?
What
is
the
equipment
that
I
need
if
I'm
going
to
start
training
in
Taekwondo
?
The
articles
are
crap
.
They
really
are
Talking
about
my
strengths
now
and
my
advantages
is
I
know
how
to
do
SEO
far
better
than
them
.
I'm
a
better
writer
,
but
I
also
am
very
determined
to
research
good
information
.
I
intensely
research
the
topics
I'm
on
Right
now
.
For
example
,
I'm
writing
about
writer
,
but
I
also
am
very
determined
to
research
good
information
.
I
intensely
research
the
topics
I'm
on
right
now
.
For
example
,
I'm
writing
about
Taekwondo
gear
that
you're
going
to
need
.
So
it'd
be
stuff
like
a
uniform
,
like
a
chest
protector
,
the
right
head
gear
and
stuff
like
that
,
and
at
first
I
,
from
my
own
experience
,
I
knew
what
sort
of
gear
you
could
use
.
But
doing
my
research
,
I
learned
that
if
you
want
to
compete
in
Taekwondo
at
the
highest
level
,
like
professionally
or
at
an
Olympian
level
,
you
need
gear
that
is
approved
by
the
World
Taekwondo
Federation
,
and
I
completely
altered
my
article
to
find
gear
approved
by
them
.
Adidas
makes
a
whole
bunch
of
gear
that's
approved
by
the
World
Trade
Taekwondo
Federation
,
so
you
can
use
that
gear
at
any
level
.
And
I
made
sure
that
was
the
stuff
I
was
promoting
,
because
I
want
to
make
sure
that
if
I
recommend
something
,
it's
well-reviewed
.
I've
personally
used
it
ideally
,
but
rarely
that
is
the
case
,
or
it's
got
to
be
something
that
you
can
carry
all
the
way
to
the
top
,
that
you
keep
on
using
.
For
years
.
Weston Davis
26:20
I
put
a
lot
of
energy
into
making
sure
that
my
information
is
good
and
that
I'm
recommending
the
right
things
,
and
especially
if
I'm
talking
about
stuff
I
don't
know
,
like
I've
written
about
mixed
martial
arts
.
Weston Davis
26:30
I've
never
done
mixed
martial
arts
and
I've
ranked
martial
arts
trainers
who
are
way
more
experienced
than
me
on
YouTube
comparing
different
martial
arts
styles
,
and
I
took
detailed
notes
about
what
they
said
and
referenced
those
notes
and
linked
back
to
the
parts
of
the
videos
where
they
spoke
about
it
.
When
I
said
something
that
was
that
I
didn't
know
was
that
I
hadn't
personally
experienced
these
more
professional
people
had
experienced
.
So
I
put
in
tremendous
research
and
energy
into
making
sure
that
what
I'm
saying
has
rounds
,
has
backing
and
you
know
,
between
them
and
me
,
hopefully
we're
getting
close
to
the
truth
.
I
also
,
on
my
website
,
really
strive
to
be
humble
and
let
people
know
that
there's
a
lot
I
don't
know
and
I'm
doing
the
best
I
can
and
I'm
referencing
the
work
of
other
people
.
So
and
that's
something
I
also
don't
see
a
lot
of
my
competitors
.
So
those
are
some
ways
I
stand
apart
.
Alex
27:34
How
do
you
stay
productive
while
working
remotely
?
Weston Davis
27:38
Staying
productive
while
working
remotely
is
a
process
of
years
,
if
not
a
lifetime
.
I'm
certain
for
some
people
it
is
a
lifetime
process
.
I
certainly
.
When
I
started
working
remotely
,
if
the
pressure
was
getting
to
me
I
could
easily
get
distracted
.
I
could
goof
around
on
Netflix
.
This
was
some
years
back
.
Weston Davis
27:56
Over
the
years
I
learned
that
I
think
working
remotely
,
and
especially
if
you're
a
solopreneur
or
a
freelance
,
you're
setting
your
own
schedule
.
It's
super
important
for
me
to
I
keep
two
schedules
.
I
keep
a
calendar
where
I
write
out
all
the
different
things
I'm
supposed
to
do
during
the
week
and
for
really
important
meetings
like
,
for
example
,
recording
this
podcast
,
I
mark
those
things
in
red
so
I
make
sure
I
don't
miss
them
.
I
also
keep
a
daily
journal
and
I
write
on
a
long
post-it
form
like
the
work
tasks
I
have
to
do
what
are
the
top
three
things
I
need
to
do
today
,
what
are
the
tasks
and
chores
I
need
to
do
?
And
I
also
have
a
couple
of
little
daily
things
like
daily
exercise
,
brushing
my
teeth
twice
a
day
,
stuff
like
that
.
Those
are
a
couple
of
ways
I
keep
myself
organized
and
keep
myself
focused
on
the
big
picture
For
this
business
staying
organized
in
that
I've
actually
created
sort
of
my
own
content
calendar
where
I've
identified
topics
for
different
things
and
I
have
it
all
in
a
spreadsheet
and
I
also
keep
track
of
.
I
have
notes
for
every
article
I
write
and
over
time
I'll
realize
oh
hey
,
I
actually
need
to
update
the
affiliate
links
on
this
page
to
make
sure
they're
more
compliant
.
Or
I
think
that
after
I
write
this
future
article
in
a
few
months
I
need
to
come
back
to
this
article
and
link
back
to
that
article
,
or
so
on
and
so
forth
.
So
that's
another
way
I
stay
organized
.
I
think
the
last
thing
I
want
to
say
about
this
topic
is
in
my
work
.
Weston Davis
29:16
I
find
that
the
sweet
balance
of
work
is
your
job
should
be
50%
fun
,
engaging
and
free
flowing
and
it
should
be
50%
very
hard
,
very
challenging
,
but
you're
learning
a
lot
.
See
,
if
your
job
is
like
always
fun
and
super
easy
and
stuff
like
that
,
it
means
you're
not
growing
.
But
if
your
job
is
super
hard
,
where
and
I
had
this
like
where
I
was
trying
to
solve
some
very
challenging
affiliate
marketing
compliance
and
design
problems
and
web
design
problems
even
earlier
than
that
,
it
was
just
so
hard
and
so
painful
.
I
was
learning
a
lot
but
I
was
having
like
zero
fun
and
my
productivity
would
nosedive
,
where
I
would
spend
more
time
playing
video
games
or
more
time
walking
because
I
just
wanted
to
get
away
from
my
work
.
Weston Davis
30:02
And
I
think
as
you
do
remote
work
and
as
you
grow
as
a
professional
,
you're
going
to
go
through
times
where
sometimes
you're
having
a
lot
of
fun
and
it's
just
so
easy
to
do
the
work
,
but
you're
probably
not
growing
that
much
and
other
times
you're
just
going
to
be
like
oh
my
God
,
it
is
so
hard
and
I'm
slamming
my
head
against
the
wall
and
I'm
bleeding
hard
and
I'm
slamming
my
head
against
the
wall
and
I'm
bleeding
.
It
hurts
doing
this
work
.
And
as
much
as
you
can
try
and
find
and
choose
work
where
you
reach
that
balance
of
you're
having
some
fun
and
you're
learning
some
stuff
,
that's
the
sweet
spot
and
if
you
are
in
that
sweet
spot
you
will
be
productive
,
you
will
grow
,
you'll
become
a
better
professional
and
you
will
get
better
career
opportunities
over
the
years
.
How
?
Alex
30:43
do
you
manage
the
day-to-day
operations
of
running
your
business
Are
there
any
particular
tools
or
techniques
that
you
use
?
Weston Davis
30:51
All
right
,
so
for
day-to-day
stuff
.
I
mentioned
in
a
previous
question
and
how
do
I
stay
productive
?
Calendar
Get
a
calendar
.
It
is
super
important
for
your
life
.
I
also
personally
love
writing
down
my
daily
tasks
in
my
journal
and
scratching
them
off
.
It
feels
so
good
to
scratch
them
off
.
If
I
scratch
off
everything
on
my
list
,
I've
had
a
really
good
day
.
I
tell
you
that
In
my
website
business
,
every
morning
I
check
Ahrefs
and
I
also
check
Analytics
and
I
check
WordPress
activity
to
see
how
my
website
is
growing
,
if
any
technical
health
issues
have
cropped
up
or
whatever
.
To
monetize
my
website
,
I've
recently
invested
in
a
program
called
Lasso
,
which
tracks
all
of
my
affiliate
links
,
which
is
extremely
helpful
.
I
was
having
to
use
a
spreadsheet
to
track
all
of
the
sales
and
stuff
up
until
this
point
and
it's
also
really
useful
for
creating
affiliate
marketing
promotions
and
using
Amazon
products
in
a
way
that's
compliant
,
while
also
still
being
able
to
use
their
images
without
having
to
do
HTML
coding
or
API
Getting
a
little
technical
here
.
Weston Davis
31:56
When
it
comes
to
writing
,
I'm
definitely
using
a
lot
of
AI
,
but
not
in
the
way
you
would
think
.
I
don't
tell
hey
,
I
don't
tell
AI
hey
,
write
this
article
for
me
and
I'm
going
to
copy
paste
that
shit
.
No
,
I
use
AI
to
help
me
edit
my
writing
.
I'll
write
what
I
want
to
say
and
I'll
run
it
through
Chad
,
gvt
or
Gemini
and
say
,
hey
,
rewrite
this
using
simple
words
.
I
want
it
to
condense
my
ideas
,
make
it
easier
to
read
while
still
keeping
the
main
spirit
,
and
oftentimes
there's
a
lot
of
times
where
I'm
like
,
okay
,
this
,
and
I
do
the
sentence
by
sentence
.
Weston Davis
32:28
Oftentimes
a
sentence
is
perfect
.
I'm
like
,
oh
,
awesome
,
I'll
just
copy
paste
that
.
But
other
times
,
like
AI
is
just
not
getting
the
message
,
I
need
to
edit
it
myself
.
Or
I
actually
don't
like
how
AI
is
rewritten
and
I
alter
that
.
So
AI
plays
a
major
role
in
how
I
edit
my
stuff
.
I
also
sometimes
use
it
to
look
up
these
topics
,
but
I
always
want
to
find
the
sources
of
the
topics
if
I'm
going
to
be
writing
long
form
about
them
,
because
in
the
modern
age
,
it's
so
important
to
establish
credibility
,
and
if
you
don't
have
the
credibility
within
yourself
,
you
need
to
have
the
credibility
of
other
people
who
are
smarter
than
you
and
have
spent
,
or
who
have
at
least
spent
,
more
time
writing
the
topics
than
you
have
and
have
credibility
.
Alex
33:07
You
need
to
reference
them
can
you
give
me
a
high
level
view
of
the
different
revenue
streams
within
the
business
and
,
if
possible
,
what
they
generate
?
Weston Davis
33:17
ladies
and
gentlemen
,
this
is
the
section
you
have
been
waiting
for
,
because
I'm
going
to
share
with
you
something
that
is
very
valuable
for
a
wide
variety
of
people
who
want
to
become
location
independent
.
In
the
website
business
and
in
the
YouTube
business
.
There's
a
thing
called
affiliate
marketing
,
and
you
might
not
know
this
,
but
80%
of
the
businesses
you
love
,
from
the
mom
and
pop
brick
and
mortar
to
the
big
Apples
and
Googles
and
Disneys
have
an
affiliate
program
.
What
it
is
in
a
nutshell
is
you
join
an
affiliate
program
saying
that
you
will
promote
the
products
of
this
business
and
you
promote
it
as
a
link
.
They
give
you
a
link
to
any
one
of
their
products
with
a
tracking
code
unique
to
you
,
and
if
you
share
that
link
on
your
website
and
talk
about
their
products
,
or
if
you
share
that
link
on
your
social
media
or
your
YouTube
channel
and
people
click
and
buy
,
you
get
a
commission
based
on
the
sale
.
The
commissions
range
from
crappy
commissions
,
like
3%
,
to
awesome
commissions
,
like
25%
of
the
sale
.
Imagine
selling
,
let's
say
,
a
$5,000
massage
chair
and
you
get
10%
of
that
.
If
you
advertise
these
$5,000
massage
chairs
on
your
YouTube
channel
or
your
website
or
whatever
,
and
you
make
a
sale
every
time
you
make
a
sale
,
you're
making
$500
for
that
10%
on
the
$5,000
.
So
you
know
a
lot
of
people
are
making
six
to
seven
figure
incomes
on
this
stuff
.
Weston Davis
34:43
I
used
to
work
at
Safety
Wing
where
I
worked
with
the
best
travel
influencers
in
the
world
and
the
affiliate
marketing
.
These
are
people
like
you
and
me
who
got
interested
in
remote
work
,
decided
to
start
traveling
and
they
wrote
articles
about
their
travels
and
usually
they'd
write
it
in
a
frame
of
here's
the
awesome
stuff
to
do
in
Mexico
or
here's
the
stuff
to
watch
out
for
in
Thailand
,
thailand
,
or
here's
the
most
beautiful
parks
in
the
world
.
As
they
do
it
,
they
have
these
affiliate
programs
like
travel
insurance
or
backpacks
or
hotels
or
flights
you
can
do
,
and
these
guys
were
paying
for
their
travels
and
their
lifestyle
by
writing
these
articles
and
promoting
these
products
.
It's
an
extremely
powerful
model
.
Another
revenue
stream
that
I
can
use
on
my
website
is
AdSense
and
advertising
,
which
is
something
that
I
can
do
.
Once
my
website
hits
certain
metrics
,
I
can
put
WordPress
ads
on
my
website
.
After
I
get
1,000
monthly
visitors
a
month
,
I
can
also
do
AdSense
as
I
get
approved
for
their
program
.
Weston Davis
35:45
A
couple
of
other
ways
of
monetizing
,
like
websites
and
YouTube
channels
are
like
selling
my
own
products
or
creating
digital
resources
that
I
could
sell
,
usually
like
educational
resources
or
stuff
like
that
.
Website
writer
,
youtuber
or
social
media
influencer
,
there
are
going
to
be
businesses
that
will
pay
you
to
use
affiliate
links
or
advertisements
for
their
products
on
your
website
.
So
not
only
are
you
getting
the
affiliate
revenue
or
the
advertising
revenue
,
but
you're
also
getting
like
500
to
a
thousand
or
ridiculous
amounts
If
you're
like
huge
,
like
a
major
influencers
might
get
paid
like
$10
dollars
for
a
post
,
and
that
post
generates
a
lot
of
additional
affiliate
marketing
revenue
for
your
,
for
them
and
a
lot
of
sales
for
the
business
.
Alex
36:30
So
it's
a
really
good
model
what
are
some
of
the
biggest
challenges
that
you
currently
face
as
a
location
,
independent
professional
?
Weston Davis
36:38
right
now
.
We're
living
in
a
time
period
where
it
is
very
difficult
to
get
like
upper
level
remote
work
jobs
.
I
know
that
there's
a
lot
of
articles
that
say
the
economy
is
strong
,
job
market
is
good
,
but
I
tell
you
I'm
not
feeling
that
,
and
I
know
a
lot
of
other
people
aren't
either
.
It's
very
difficult
to
get
a
new
job
these
days
,
and
I
say
that
as
that's
one
way
of
getting
income
.
We're
talking
about
freelancing
here
.
I
think
it
can
be
challenging
to
get
freelancing
clients
too
.
It's
just
a
very
competitive
environment
at
this
point
.
Navigating AI Disruption in Business
Weston Davis
37:13
Talking
about
the
website
industry
,
currently
AI
is
disrupting
things
and
making
things
simultaneously
easier
and
harder
to
progress
.
I
think
AI
is
an
immensely
powerful
tool
,
but
a
lot
of
the
search
engines
are
figuring
out
how
to
use
it
and
they're
making
adjustments
that
are
cracking
down
or
changing
the
game
so
rapidly
for
creators
.
For
example
,
I
believe
last
month
or
two
months
ago
,
de-indexed
40%
of
the
internet
.
I'm
going
to
say
that
again
in
language
you'll
understand
.
removed
40%
of
websites
from
search
.
That's
if
they
were
making
money
through
their
websites
.
40%
of
the
internet
just
lost
their
business
,
and
the
reason
is
because
deemed
their
content
unhelpful
rubbish
.
Ai
,
cheap
quality
crap
.
But
if
you're
a
small
business
owner
,
you
don't
know
the
rules
like
I
do
.
I
study
them
.
This
is
where
I
want
to
go
with
my
profession
.
Weston Davis
38:05
Also
,
talking
about
AI
,
there's
a
question
.
I
feel
like
the
bar
is
constantly
being
raised
these
days
.
I've
learned
so
much
and
I
still
feel
like
I'm
constantly
under
threat
of
being
rendered
completely
irrelevant
by
technological
progression
In
the
SEO
business
and
website
content
business
.
I
think
a
lot
of
people
are
saying
that
it's
going
to
be
good
for
the
best
talent
,
though
it
will
enhance
them
,
not
take
their
jobs
.
But
that's
the
best
you
got
to
be
,
the
best
to
rise
in
.
Today
,
the
mediocre
are
dead
.
I'm
going
to
say
that
again
the
mediocre
are
dead
in
the
world
of
AI
,
and
that's
a
very
scary
thing
.
I
do
not
want
to
be
mediocre
.
I'm
terrified
of
being
mediocre
because
in
five
years
,
mediocre
is
dead
.
So
that's
a
big
deal
I
think
the
future
of
there's
also
a
question
about
is
AI
the
killer
?
Are
we
still
going
to
search
for
things
on
Google
?
Are
we
still
going
to
search
for
Weston
Davis's
opinion
on
martial
arts
when
we
can
ask
ChatGPT
or
Gemini
to
give
us
information
on
martial
arts
and
the
answer
there
is
hey
.
I
want
to
make
sure
that
when
ChatGPT
or
Gemini
mentioned
stuff
on
martial
arts
,
it's
referencing
my
website
.
So
I
still
get
traffic
that
way
.
So
that's
a
new
frontier
.
Weston Davis
39:20
And
talking
a
little
bit
personally
,
one
of
my
biggest
challenges
with
location
independence
so
this
might
ring
true
for
a
couple
of
yous
is
my
family
.
My
father
is
elderly
and
he
is
in
his
life
where
he
does
need
help
,
but
he's
very
stubborn
about
getting
it
from
any
outside
source
other
than
family
,
like
me
.
So
I
last
year
I
actually
had
a
location
independent
job
where
I
could
go
anywhere
and
for
most
of
the
time
I
was
living
in
San
Francisco
,
which
is
very
expensive
taking
care
of
my
father
because
emotionally
it's
he
needs
me
and
it's
tough
,
but
it's
difficult
for
me
to
leave
him
knowing
that
he
wouldn't
be
able
to
take
care
of
himself
.
I
just
want
to
mention
that
because
maybe
this
will
speak
to
you
.
There's
times
where
I
think
a
lot
of
people's
parents
and
families
and
friends
can
be
very
resistant
about
you
traveling
the
world
or
stuff
like
that
.
Weston Davis
40:11
But
there's
a
whole
added
dimension
of
difficulty
to
really
spread
your
wings
and
live
location
independent
and
free
when
you
have
an
elderly
family
member
who
needs
you
to
survive
,
and
it's
a
long
process
of
compromise
and
difficult
discussions
to
help
that
person
accept
that
they
need
that
.
We
need
to
put
structures
in
place
that
don't
involve
you
or
me
being
the
support
,
the
full
support
.
Of
course
we
are
going
to
be
there
for
them
.
But
yeah
,
that's
one
of
the
biggest
challenges
I've
dealt
with
in
my
location
independent
career
and
when
I
talk
to
people
about
it
they're
just
like
wow
,
that
is
a
tough
problem
and
I
don't
know
how
to
solve
it
.
And
I
tell
you
what
I
don't
really
know
how
to
do
it
either
.
I'm
figuring
it
out
as
one
of
these
days
.
Alex
41:03
How
did
you
assess
the
demand
for
your
products
or
services
in
the
market
?
Weston Davis
41:08
So
when
building
a
website
or
a
YouTube
or
a
content
channel
,
I
think
there's
a
lot
of
tactics
and
tools
that
make
it
fairly
easy
.
Talking
about
websites
specifically
,
it's
very
easy
if
you
have
the
right
tools
.
I
used
Ahrefs
.
I
could
have
used
SEMrush
or
Ubersuggest
,
but
I
used
Ahrefs
to
research
the
topics
that
I
wanted
to
write
about
with
martial
arts
and
I
saw
that
a
lot
of
these
search
terms
let's
say
,
martial
arts
,
weapons
or
taekwondo
could
get
thousands
of
monthly
visits
and
their
keyword
difficulty
,
which
is
a
ranking
that
Ahrefs
gives
keywords
based
off
of
their
competitiveness
,
was
almost
universally
in
the
easy
category
or
the
mildly
easy
category
.
It
still
takes
a
lot
of
work
to
get
them
,
but
it
was
incredible
the
opportunities
that
were
available
there
.
Weston Davis
41:57
I
also
assessed
the
advertising
capability
by
going
on
AdSense
and
searching
terms
related
to
martial
arts
that
people
would
advertise
to
pay
money
to
promote
.
This
was
a
trick
I
got
doing
research
on
how
to
do
this
stuff
on
YouTube
videos
and
that
helped
establish
that
there
was
definitely
some
monetization
potential
there
.
I
did
a
lot
more
research
into
affiliate
products
,
like
the
best
affiliate
programs
for
martial
arts
,
and
determined
that
there
were
a
lot
of
products
like
equipment
martial
arts
buy
to
train
or
services
.
Like
I
saw
,
you
could
make
some
decent
money
promoting
kung
fu
retreats
,
for
example
.
So
there
were
all
these
.
There
were
all
these
opportunities
in
place
.
I
just
saw
that
it
was
.
It
was
uncompetitive
,
it
was
popular
,
there
was
a
lot
of
traffic
,
there
were
monetization
opportunities
.
Alex
42:46
What
advice
would
you
give
to
somebody
who's
looking
to
start
their
own
location
,
independent
business
or
freelance
career
?
Weston Davis
42:53
The
beautiful
thing
about
being
a
freelancer
or
entrepreneur
is
that
you
can
do
things
for
yourself
,
and
in
today's
world
,
I
think
that
is
more
critical
than
ever
.
Being
raw
,
frank
and
maybe
slightly
bitter
,
I'm
going
to
say
that
you
cannot
rely
on
anyone
for
your
career
or
your
life
.
It's
beautiful
when
they
support
you
,
and
I
think
people
are
really
there
for
you
once
you
reach
a
level
where
there's
value
for
them
.
But
think
about
it
Back
in
the
old
days
certainly
before
my
generation
you
could
get
an
entry-level
job
and
they
would
train
you
and
you
could
get
the
skills
you
needed
and
you
could
rise
through
the
ranks
.
These
days
,
you
need
three
years
of
experience
for
an
entry-level
job
,
don't
you
Think
about
it
?
At
every
level
of
business
,
people
want
to
hire
people
who
already
have
the
skills
.
How
do
you
get
the
skills
?
How
do
you
get
the
resources
,
whether
you're
getting
freelance
clients
or
a
job
or
people
to
invest
money
in
you
or
mentorship
,
it
just
really
feels
today
that
no
one
will
give
you
anything
unless
you
already
have
something
.
Weston Davis
44:02
And
this
is
where
freelancing
and
entrepreneurship
is
the
answer
to
your
problems
.
Entrepreneurship, Work-Life Balance, Future Goals
Weston Davis
44:10
By
freelancing
,
by
starting
your
own
business
,
by
volunteering
,
you
get
to
control
your
progression
.
If
you
want
to
work
and
you
want
to
develop
your
skills
and
you
want
to
start
making
money
,
you
can't
rely
on
someone
else
to
hire
you
.
You're
going
to
get
rejected
nine
times
and
six
months
later
you
might
get
a
job
.
That's
six
months
where
you
weren't
earning
money
or
gaining
experience
.
But
if
you
freelance
,
if
you
start
your
own
business
,
if
you
volunteer
,
you
create
your
own
experience
and
experience
.
Weston Davis
44:42
So
,
talking
about
someone
like
right
now
,
I
have
three
years
of
experience
.
I
know
enough
to
feel
confident
that
I
can
start
a
business
that
can
make
money
.
At
your
start
,
just
get
started
.
Volunteer
work
for
less
than
minimum
wage
.
Do
anything
you
can
to
gain
experience
in
the
direction
that
you
want
your
life
to
go
.
If
you
want
to
get
in
real
estate
,
shadow
a
real
estate
agent
.
If
you
want
to
get
into
SEO
,
volunteer
like
,
network
with
people
on
and
volunteer
to
work
with
them
.
If
you
want
to
get
into
politics
I
don't
know
do
grassroots
politician
campaigns
.
Weston Davis
45:19
My
point
is
that
you
,
to
start
,
you're
probably
going
to
have
to
volunteer
.
You're
probably
going
to
have
to
freelance
at
less
than
minimum
wage
.
You
need
to
make
it
worthwhile
for
people
,
to
give
you
the
opportunity
to
gain
experience
and
gain
testimonials
,
and
over
time
you
build
things
up
and
then
once
you
get
to
the
point
where
I'm
at
,
where
you
have
three
years
of
experience
and
people
still
and
it's
still
hard
to
get
a
job
in
this
economy
,
it's
still
hard
to
get
freelance
clients
or
this
that
that's
the
point
where
you
start
your
own
project
,
for
two
reasons
One
,
it
might
be
a
great
source
of
income
.
You
might
actually
really
succeed
and
build
your
own
business
.
And
two
,
you're
learning
,
you're
gaining
experience
.
You're
controlling
your
own
growth
and
progression
.
You
give
yourself
the
gift
of
growth
.
Weston Davis
46:03
So
I
highly
recommend
freelancing
and
entrepreneurship
,
especially
if
you
are
at
a
point
in
your
career
where
you've
been
rejected
for
the
hundredth
or
200th
or
300th
job
and
no
one's
giving
you
a
chance
to
prove
yourself
or
no
one's
giving
you
a
chance
to
do
what
you
were
put
on
this
earth
to
do
.
Give
yourself
the
chance
,
screw
those
guys
and
reach
.
Actually
,
I
say
screw
those
guys
,
but
still
reach
out
to
them
,
still
apply
to
jobs
or
still
hunt
for
freelancers
or
whatever
,
but
by
building
your
own
thing
,
you
are
controlling
your
growth
,
and
growth
is
what's
ultimately
going
to
give
you
a
great
career
one
day
.
So
get
started
.
You
can
get
started
freelancing
or
building
your
own
business
at
any
stage
.
The
further
along
the
way
you
are
,
the
more
likely
you
are
to
succeed
.
Weston Davis
46:46
So
I
actually
think
that
it
is
a
great
idea
to
work
with
professional
companies
,
people
who
really
know
their
stuff
,
for
three
to
five
years
,
especially
five
years
,
because
by
that
point
you're
going
to
have
like
low
level
senior
skills
.
You're
going
to
know
a
lot
about
that
business
model
.
Those
skill
sets
enough
to
sell
your
own
skills
as
a
freelancer
or
as
a
businessman
have
a
greater
chance
of
success
.
But
at
any
level
you
could
start
,
and
it's
a
great
idea
to
start
at
any
level
,
especially
if
no
one
in
the
world
is
giving
you
a
chance
right
now
.
Alex
47:16
And
how
do
you
maintain
a
balance
between
work
and
life
to
hopefully
avoid
burning
out
?
Weston Davis
47:21
I
certainly
maintain
a
decent
balance
for
myself
,
but
this
question
is
a
little
tricky
because
I
think
there
is
a
time
to
work
crazy
hard
and
there
is
a
time
for
work-life
balance
,
and
I'm
trying
to
understand
what
that
is
.
So
,
talking
about
me
quickly
,
what
I
do
is
I
have
a
part-time
job
and
thankfully
I'm
able
to
pay
my
bills
doing
it
,
and
I
spend
my
free
days
building
my
own
website
.
I
have
reached
a
point
where
I
want
to
make
sure
that
I'm
exercising
,
eating
healthy
or
stuff
like
that
,
and
I'm
limiting
my
TV
video
game
time
to
ideally
three
hours
a
day
,
although
sometimes
I
go
over
that
.
I
find
it
fairly
easy
to
do
that
and
basically
say
,
just
by
like
,
by
nine
or
10
o'clock
,
I'm
done
.
You
know
what
I
mean
.
Like
.
At
that
point
I
should
just
relax
.
So
I
think
that
helps
me
turn
off
.
It's
very
important
to
make
sure
that
you're
not
taking
calls
or
checking
your
phone
at
certain
times
.
I
used
to
work
for
a
globally
distributed
company
,
safety
Wing
,
and
like
half
of
my
team
would
be
sending
me
messages
at
three
in
the
morning
,
so
it's
really
important
to
just
not
look
at
that
.
Your
choice
whether
you
look
at
your
text
messages
or
your
emails
after
hours
,
don't
do
it
.
Weston Davis
48:39
But
getting
back
to
the
philosophical
question
of
work-life
balance
I
raised
earlier
,
I
recently
read
a
wonderful
post
from
a
man
I
respect
who
built
a
business
,
a
very
successful
business
,
and
one
thing
he
said
that
stuck
with
me
is
,
at
the
start
work-life
balance
is
stupid
.
Your
intensity
is
your
advantage
.
If
you're
working
like
12
hour
days
when
you're
young
,
when
you're
hungry
,
when
you're
in
your
20s
,
early
30s
,
to
build
something
meaningful
that
can
give
you
work
life
balance
,
do
it
.
And
I
was
like
that's
very
interesting
and
I
asked
myself
can
I
work
like
12
hours
,
six
days
a
week
or
seven
days
a
week
?
Gary
Vaynerchuk
is
another
example
of
this
.
That
guy
,
in
his
book
Crushing
it
,
recommended
lionizing
people
who
were
just
like
totally
dedicating
themselves
all
their
free
time
to
building
their
side
hustles
or
their
businesses
.
Weston Davis
49:31
I
think
the
answer
is
you
need
to
be
doing
something
you
love
,
to
work
that
hard
.
If
you're
doing
something
you
love
and
it
excites
you
and
it
fulfills
you
,
it's
not
going
to
feel
like
work
or
pain
.
You
might
even
learn
to
love
the
long
hours
that
you're
putting
into
your
projects
.
And
I
think
when
you're
young
,
while
you're
in
your
20s
and
30s
,
before
you
have
all
these
other
life
balances
,
like
kids
and
stuff
like
that
.
It
is
an
interesting
time
to
consider
saying
you
know
what
?
Screw
work-life
balance
,
let's
get
this
going
on
.
You
know
what
I
mean
.
Weston Davis
50:02
That
said
,
I'm
not
sure
I
want
to
promote
like
burnout
or
mental
anguish
.
Weston Davis
50:06
I
think
it's
really
important
that
if
you're
going
to
work
like
that
,
you
have
to
find
something
that
you
love
doing
and
satisfies
you
,
and
I
said
this
earlier
,
you
need
to
find
something
that's
50
fun
and
50
challenge
.
It
needs
to
be
fun
so
that
you
enjoy
doing
it
and
so
that
you
don't
burn
out
,
so
that
it
fuels
you
,
it
gives
you
energy
,
and
it
needs
to
be
also
somewhat
hard
so
that
you're
learning
new
things
and
you're
growing
and
you're
learning
from
your
mistakes
and
building
new
businesses
on
top
of
of
those
foundations
.
Until
you
build
a
system
,
an
income
revenue
stream
in
your
life
or
multiple
income
revenue
streams
that
give
you
the
freedom
of
location
,
independence
and
to
have
a
phenomenal
work-life
balance
that
others
only
dream
of
,
as
they're
working
three
jobs
and
serving
coffee
and
then
doing
the
graveyard
shift
.
I'm
also
trying
to
find
that
balance
,
like
how
much
work-life
balance
is
right
for
now
and
how
much
work-life
balance
should
I
just
defer
?
Should
I
just
work
like
crazy
during
2024
and
make
this
thing
happen
?
I
think
,
if
I'm
having
enough
fun
,
I
can
.
So
that's
my
answer
to
that
.
Alex
51:11
And
what
are
your
goals
and
aspirations
for
yourself
and
the
business
for
the
future
?
Weston Davis
51:16
Starting
with
my
business
.
I'm
very
much
aiming
to
build
this
website
for
two
years
and
this
martial
arts
website
and
then
see
where
things
go
from
there
.
There's
a
lot
.
I
have
a
lot
of
love
for
a
certain
style
of
martial
arts
,
but
I
would
say
that
only
recently
have
I
become
nerdy
and
passionate
about
stuff
like
UFC
or
the
training
or
the
sparring
.
I'm
getting
to
an
age
where
I
like
doing
Muay
Thai
and
Brazilian
Jiu
Jitsu
and
a
lot
of
guys
get
hurt
doing
that
stuff
,
even
just
doing
the
practice
.
I
don't
want
to
break
myself
and
I'm
not
really
at
a
point
where
I
want
to
spar
and
compete
in
that
sense
,
but
I
don't
really
see
myself
doing
competitions
.
So
I
almost
see
an
upper
ceiling
to
how
passionate
I
could
be
about
this
niche
I'm
in
.
But
that
said
,
if
it's
extraordinarily
successful
,
we'll
see
what
happens
.
You
know
what
I
mean
and
I
think
by
adding
more
of
my
dancing
elements
into
it
,
I
think
I
might
increase
my
passion
.
But
getting
back
to
the
point
my
aspirations
for
my
own
business
are
in
two
years
it's
either
I'm
going
to
learn
an
enormous
amount
,
no
matter
what
,
which
is
great
,
that's
guaranteed
,
whether
I
win
or
fail
.
I've
developed
so
many
strong
skills
.
I've
learned
how
to
build
WordPress
websites
,
which
is
a
skill
I
could
sell
.
I'm
learning
so
much
about
affiliate
marketing
,
which
is
something
I
could
use
for
other
businesses
,
etc
.
And
in
two
years
time
,
my
business
will
either
be
a
nice
side
source
of
income
or
maybe
even
a
full
time
source
of
income
,
and
there's
also
the
possibility
that
,
if
one
day
I'm
done
with
this
martial
arts
topic
,
I
could
sell
my
website
for
a
decent
sum
.
There's
ways
of
doing
that
.
Weston Davis
52:49
My
aspirations
going
beyond
that
for
business
,
though
,
when
I
decided
to
make
a
website
,
I
thought
that
the
thing
I
could
truly
commit
my
life
to
is
researching
and
finding
resources
that
will
help
people
like
you
and
me
,
and
I
think
I've
definitely
talked
to
the
right
people
here
,
especially
people
like
you
or
me
,
who
yearn
for
freedom
and
experience
and
a
full
life
,
a
life
of
meaning
giving
people
the
resources
to
get
that
,
getting
a
little
bit
.
I
know
that's
a
vague
topic
,
but
some
things
I
was
thinking
about
is
like
doing
research
on
what
goes
into
a
lifestyle
and
how
to
balance
it
,
or
something
very
practical
which
a
lot
of
people
can
appreciate
is
giving
people
resources
that
will
help
them
get
a
career
that
enables
the
lifestyle
they
want
,
whether
they
want
to
travel
or
spend
more
time
with
family
or
so
on
,
because
a
career
and
the
research
I've
done
on
lifestyles
a
career
has
an
enormous
impact
on
your
lifestyle
.
Probably
the
only
thing
close
to
matching
it
would
be
your
mental
and
spiritual
health
,
which
is
another
topic
I
would
be
interested
in
exploring
.
The
reason
I
didn't
write
about
these
things
was
they're
very
competitive
and
sometimes
the
things
you
would
search
around
these
topics
can
be
pretty
murky
.
I
mentioned
this
earlier
If
you
search
lifestyle
,
you're
not
going
to
see
how
to
build
a
good
life
.
You're
probably
going
to
see
a
lot
about
how
to
decorate
your
house
during
Christmas
and
the
best
curtains
for
your
house
.
So
,
my
God
,
this
is
what
we're
searching
for
with
lifestyle
.
But
I
digress
Finding Purpose and Giving Back
Weston Davis
54:22
.
Weston Davis
54:22
But
I
started
with
martial
arts
because
I
needed
to
develop
my
skills
,
my
power
,
my
capacity
to
do
something
great
,
and
that
is
what
I'm
doing
.
I'm
developing
my
ability
to
give
.
My
aspiration
is
,
I
think
,
a
good
example
of
one
of
my
idols
would
be
Tony
Robbins
.
Those
would
be
Tony
Robbins
.
That
is
probably
the
greatest
.
He's
probably
the
greatest
force
human
force
towards
helping
people
improve
their
lives
and
live
more
meaningfully
,
and
I
would
love
to
work
towards
that
same
end
.
I
would
be
happy
to
do
it
by
myself
and
I
would
honestly
.
I
think
the
best
way
of
making
an
impact
is
through
people
.
Everything
we
get
,
everything
worthwhile
,
comes
through
other
people
.
I
honestly
think
To
work
with
companies
that
truly
enable
people
to
find
meaning
in
their
lives
,
that
would
be
my
dream
,
and
whether
I
do
it
by
myself
or
do
it
working
for
a
company
,
or
do
it
working
in
alliance
with
companies
,
the
goal
is
the
same
.
I
care
about
that
because
when
I
was
younger
,
I
was
deeply
depressed
and
I
didn't
see
any
meaning
in
life
.
Weston Davis
55:41
Frankly
,
I
was
a
danger
to
myself
at
that
time
and
I
saw
cause
.
Weston Davis
55:47
I
had
no
purpose
.
Weston Davis
55:48
If
you
have
no
purpose
,
you
don't
see
all
the
other
beautiful
things
in
your
life
,
which
is
something
I
realized
after
I
got
out
of
that
funk
.
Weston Davis
55:54
The
whole
world
opens
up
and
you
see
the
beauty
and
the
love
of
your
family
and
your
friends
and
just
the
sun
and
the
birds
singing
and
the
flowers
.
You
can
find
gratitude
every
day
and
that
.
I
understand
that
so
deeply
and
it
was
so
meaningful
to
me
.
It's
probably
one
of
the
most
spiritual
things
.
Finding
purpose
,
finding
passion
and
reaching
a
point
where
you
can
live
out
that
passion
,
that
meaning
,
is
the
most
beautiful
thing
I
I'm
deeply
grateful
that
I
found
it
for
myself
and
I
would
love
to
help
others
find
it
,
whether
it's
through
their
mental
health
or
their
work
or
remote
work
.
Location
independence
Assuming
I
figure
everything
out
and
really
establish
myself
with
a
location
independence
lifestyle
in
such
a
way
where
my
family
is
taken
care
of
and
I
can
truly
explore
.
I'm
also
very
interested
in
exploring
the
possibilities
of
the
lives
we
can
live
with
location
independence
or
the
businesses
we
can
build
,
and
sharing
that
knowledge
with
the
rest
of
you
.
So
those
are
my
aspirations
.
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